Published on November 8, 2023, 12:32 am
A recent Facebook post featuring singer Kelly Clarkson has raised questions about the authenticity of its claims. The post includes a video in which Clarkson appears to discuss losing a significant amount of weight in a short period of time, while promoting “keto” diet gummies. However, the video has been altered and does not accurately represent Clarkson’s views or endorsements.
Upon further investigation, it was discovered that the original video from which the clip was taken had nothing to do with weight loss gummies. In fact, it was a video in which Clarkson discusses her latest album, “Chemistry.” Melissa Kates, a spokesperson for Clarkson, confirmed that the singer has not endorsed any weight loss products or programs.
The altered version of the video is what is known as a deepfake. Deepfakes are videos that have been manipulated using artificial intelligence to create false representations of individuals. In this case, the audio regarding weight loss was added and it appears that Clarkson’s mouth was edited to match the new dialogue. Siwei Lyu, a professor at the University at Buffalo specializing in computer science and engineering, identified several red flags indicating that the video had been deepfaked.
This incident is not the first time celebrities have been falsely linked to endorsing diet products. Claims such as these have circulated before, including one suggesting that Shark Tank judges endorsed a keto diet pill and another falsely stating that Oprah endorsed diet pills. It is important to be cautious when encountering such posts on social media and to verify information from reliable sources.
USA TODAY reached out to the user who shared the post for comment but has not received a response at this time. As always, we remain committed to providing accurate information and debunking false claims.